OBJETIVO
Con una historia de más de 20 años se requería adaptar la imagen a los nuevos mercados y empresarios, manteniendo la percepción de prestigio.
PROPUESTA: Se creó una imagen contemporánea con códigos visuales que reflejaran “expertise”. Fusionando elementos de la industria bancaria, las inversiones y las fintech.
![UCG squares3](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-squares3.jpg)
![UCG squares1](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-squares1.jpg)
![UCG squares2](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-squares2.jpg)
![UCG squares4](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-squares4.jpg)
Tradición con visión
![](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-cover-video.jpg)
![](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-02.jpg)
![](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-01b.jpg)
![](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-08.jpg)
![](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-05.jpg)
![](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-03.jpg)
![](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-07.jpg)
![Before](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-despues.jpg)
![After](https://leonbranddesign.com/wp-content/uploads/2022/05/UCG-antes.jpg)